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Campfire
January 17, 2025
TikTok’s Potential Shutdown: A Guide for Brands
The clock is ticking, and January 19th looms as a…
Recent Blogs
Campfire
December 6, 2024
Breaking Down the Digital Media Debate: Independent DSPs vs. Google’s Ad Suite
In today’s digital media landscape, the tools you choose to…
Campfire
November 21, 2024
Strengthening Connections: A Guide for Media Sales Teams to Build Lasting Partnerships
Data centers power the digital world, but their environmental toll…
Campfire
October 24, 2024
The Rise of Green Media: How Brands Can Embrace Sustainable Advertising
Data centers power the digital world, but their environmental toll…
Chris Marine
October 2, 2024
The Responsible Use of AI in Paid Media: Walking the Tightrope Between Innovation and Integrity
Artificial intelligence is reshaping the world of paid media with…
Chris Marine
May 16, 2024
The Complexity of Reach and Frequency in Today’s Fragmented Media Environment
One of the most common questions we get is, "Can…
Gaby Carmichael
March 13, 2024
From Drive-Thru to Digital: Navigating CRM and Marketing Automation for QSRs
Quick-Services Restaurants (QSRs) are built on a foundation of anticipating…